SCOPE MP · CONTENT CREATOR PROGRAMS
We run your creator program end to end. Matching, briefing, managing, and tracking every post against real revenue, not reach.
Most brands spend three months building a spreadsheet of creator handles, another month chasing DMs, and end up with five posts they can't connect to a single sale. We've seen it hundreds of times. Scope MP was built to fix exactly that. You give us the product and the goal. We return a creator shortlist in 72 hours and a results report every week.
THE REAL PROBLEM
The influencer marketing industry has a measurement problem. Most platforms track reach, views, and engagement, because those numbers are large and easy to report. They are also almost entirely disconnected from whether someone bought your product.
We measure differently. Every creator campaign we run is tagged with UTM links, unique promo codes, and, for brick and mortar brands, foot traffic pixels. When the weekly report lands in your inbox, it tells you which creator drove which sale. Not which post got the most likes.
If your current agency can't show you that, you are paying for noise.
HOW IT WORKS
We don't hand you a platform and a tutorial. When you engage Goldenscope for a creator program, our operators run the entire motion. Here is exactly what that looks like.
You tell us what you're launching, what winning looks like, and what timeline you're working with. One conversation. We do the rest.
Scope MP scans our vetted network of 500+ creators and scores each one against your category, geography, audience demographics, and campaign goal. You approve the shortlist.
We write the creative brief, handle all outreach and negotiation, manage the content approval process, and schedule posting. You review drafts. We ship.
Before anything goes live, every post is tagged. UTM parameters, promo codes, landing page pixels. The attribution layer is in place before the first creator posts.
Every week you receive a plain English report: what posted, what it drove, what to double down on. No dashboards to learn. Just the numbers that matter.
SEE IT IN ACTION
A real Goldenscope creator campaign. Category: food and beverage. Timeline: 72 hours from brief to shortlist.
THE NETWORK
We don't recommend a million follower creator to a brand in regional rollout. Creator selection is one of the most common mistakes brands make, and the most expensive. Here's how we think about it.
1K to 10K followers
Best for
Local operators, regional launches, specialty retail, community trust building
Why it works
Nano creators have the highest engagement rates and the most direct relationship with their audience. They recommend. They don't broadcast.
10K to 100K followers
Best for
Food, wellness, and hospitality brands entering new markets
Why it works
Micro creators have established category authority without the detachment of a celebrity. They move product. Our data shows this tier delivers the strongest attributed conversion rate.
100K to 500K followers
Best for
Brands with proven distribution ready for national visibility
Why it works
Reach at scale with retained credibility. Works best when paired with a product already in stores and a clear promo mechanic.
500K+ followers
Best for
National launches with a strong retail or DTC footprint
Why it works
Brand building, not conversion. Reserve for when you have channels to absorb the demand. We'll tell you honestly if you're not there yet.
CAMPAIGN MODELS
Product sent to vetted creators. No pay per post. No scripted content. Just honest voices in your category talking about something they actually tried.
Best for · Building social proof before a launch or retail pitch.
Tracked to · Earned mentions, saves, and organic reach.
Paid campaigns with a custom brief, tracked with unique codes and links. Creators post. We track. You see exactly which post drove which sale.
Best for · Brands with an active DTC store or a product in retail.
Tracked to · Attributed sales and cost per acquisition.
3 to 12 month creator partnerships with escalating rewards tied to ongoing content output and sales performance. Not a flat fee. Skin in the game.
Best for · Brands building long term category authority.
Tracked to · Ongoing sales lift and audience growth.
Coordinated multi creator activation timed to a product launch, retail placement, or market expansion. All creators brief in the same week. All content hits with intent.
Best for · Hard launch moments when velocity matters.
Tracked to · Week one sales velocity and retailer reorder signals.
WHY US
Before Goldenscope was an agency, we were operators. We built 78 Brand, a natural condiment company, from zero to placement in Walmart, Sysco, KeHE, and Jewel without a dollar of venture capital. Every creator strategy we offer, we tested on our own product in the real market first.
That means we know what a Walmart buyer actually cares about when they see a creator campaign. We know what earned media does and doesn't move in foodservice. And we know the difference between a creator who sells and a creator who performs.
We built Scope MP to run campaigns the way we'd want them run for our own brand. Accountable. Transparent. Tied to the number that pays the bills.
GOLDENSCOPE VS THE ALTERNATIVES
DIY
You spend 6 to 10 weeks building lists and writing DMs. Creators ghost you, negotiate flat fees, and post once. You have no tracking in place, so you never know if it worked. You pay for content and end up with content.
Traditional Agency
You sign a retainer. They show you a media kit with high follower counts and impressive reach. The report at the end has charts full of impressions, engagement rates, and story views. When you ask what it drove in sales, they explain why that's hard to measure. You sign another retainer.
Goldenscope
You start with a goal. We deploy a matched creator program, fully managed, with attribution in place before day one. The weekly report shows you attributed sales, cost per acquisition, and which creators are worth scaling. If we're not hitting the number, we adjust before you ask us to.
QUESTIONS WE HEAR EVERY TIME
Working in food and beverage or health and wellness? See our food and beverage and health and wellness practice pages.
Also part of Content
If you need brand identity, packaging design, earned media, or PR distribution, our broader content and brand production services cover the full creative stack.
Send us a note about your brand, your category, and what you're trying to launch. A Goldenscope operator will respond within 72 hours with a creator program scope. No retainer required to see the plan.
Campaigns start from $5,000. Custom scoped to your goal.
